What Does a Music Video Cost? An Honest Breakdown
by Loss · June 15, 2026 · 2 min read

I get this question almost every day, and it's also the hardest one: what does a music video cost? Honest answer: it depends. That's not a cop-out, that's just how it is.
A music video isn't something off the shelf. Two videos with the same budget can look completely different. And two videos that are supposed to look the same can be ten times apart. Still, you can get a feel for what drives your price.
What actually drives the price
Usually it's not the obvious stuff. The biggest items are almost always:
- Shooting days. Every extra day means crew, location, gear and time. Shooting a video in one day instead of three is the biggest lever there is.
- How many people are on set. Me alone with a camera, or a full team with lighting and set design, that's a huge difference.
- Locations. An empty hall someone gives you for free versus a rented studio with permits.
- The post. A clean edit is standard. Heavy VFX, 3D or a grade that really sits cost time. And time is the price in the end.
Why I don't do packages
Fixed packages sound convenient but almost always go wrong. Either you pay for stuff your video doesn't need, or the package is too tight and quality suffers. I price every project on its own, built around what the song and the idea actually need.
For you that means: if you come with a clear budget, I build the best video that fits inside it. No renegotiating, no hidden costs.
What you get on a realistic budget
A lot of people think a good video is only about money. It isn't. A strong idea, a clear visual language and a consistent edit beat an expensive video with no idea any day. That's my whole thing: pull the maximum out of what's there. That signature grew out of low-budget productions. Not despite the limits, but because of them.
If you want to know what your project costs, drop me a line with a bit about the song, the idea and the timeline. You'll get an honest quote, not a template.